Job Title:Digital Marketing Associate**Job Description**:About ConcentrixConcentrix Corporation (Nasdaq: CNXC), is a leading global provider of customer experience (CX) solutions and technology, improving business performance for some of the world's best brands including over 100 Fortune Global 500 clients and over 115 global disruptor clients. Every day, from more than 40 countries and across 6 continents, our staff delivers next generation customer experience and helps companies better connect with their customers. We create better business outcomes and help differentiate our clients through technology, design, data, process, and people.Concentrix provides services to clients in our key industry verticals: technology & consumer electronics; retail, travel & ecommerce; banking, financial services & insurance; healthcare; communications & media; automotive; and energy & public sector.About Concentrix Analytics:Our global analytics team, with deep industry expertise inspires intelligent change by infusing "Analytics First" philosophy into multiple businesses. We bring in best-in-class analytics delivery to the organizations in different industries and help them wield data and analytics as a competitive armor, operational accelerant, and innovation catalyst. We provide a plethora of analytics solutions such as Customer Experience analysis, Speech &Text Insights, Operational analytics, Journey analytics, Social Media analytics, Collection Analytics, Payment Integrity, Revenue & Sales Analytics, driving relevant business impact to our customers.With more than 15 years of data mining and visualization experience, we serve hundreds of clients including many Fortune 500 companies across the globe. We have been recognized among the top 50 Market Research and Analytics companies by GreenBook for four consecutive years, positioned as a leader in the 2019 Everest Group (CX) Analytics Services PEAK Matrix, recognized by Forrester as a strong performer receiving the highest score possible in seven criteria in The Forrester Wave in 2020 and the Best in Biz Awards North America has recognized Concentrix Analytics and Consulting's Banking Industry Collection Analytics offering as the Most Innovative Service of the Year 2021.For more information, please visit Analytics & Consulting | Concentrix**Digital Marketing associate****Skills & Requirements**:- Advanced English Speaker (C1) (MUST)- 3 to 5+ years of experience in Digital Marketing with an Acquisition focus- Bachelor's in marketing or a related field preferred- Energetic self-starter with exceptional organizational, marketing and presentation skills with a strong understanding of marketing and brand building- Proven track record managing Acquisition Media budget to exceed goals- Deeply familiar with ad buying and optimization in social, display and search channels- Strong Excel skills (MUST)- Analytically minded with experience using Google Analytics & Web Master Tools/Search Console (MUST)- Solutions provider with a data driven approach to problem solving- Excellent project management skills and high attention to detail, with the ability to lead and manage multiple time-sensitive projects under tight deadlines- Strong data modeling skills is desired- Experience and confidence to quarterback projects across cross-functional teams**Responsibilities**:Media Mix Strategy & Optimization- Lead strategy to drive qualified traffic through paid search, online display, and social channels- Manage media budgets and actively shift investments to achieve goals- Partner with our product team to build site experiences customized to channel, campaign and/or funnel stage to maximize conversions- Collaborate closely with creative team to brief and develop campaign assets that fulfill channel objectives and deliver on-brand messaging strategies- Stay abreast of industry and competitive trends, testing new ad formats and channelsAudience Management & Segmentation- Oversee audience development and testing strategies balancing local and national advertising objectives- Work closely with Marketing Automations Lead to increase engagement and conversions- Develop and segment target audiences to make our programs highly relevant and effective in driving action for our audiences- Align media messaging with funnel and retargeting strategies to create consideration and overcome barriersReporting & Analysis- Measure and optimize performance of all channels through attribution modeling and suggest optimizations to exceed KPI benchmarks including conversion goals and ROAS- Establish and manage continues A/B testing to optimize effectiveness of channels- Establish KPIs and configure reports and dashboards to proactively monitor campaign success and business results- Build dashboards and communicate media performance to broader team and organization in weekly stand ups and monthly recap formats**What do you get from us?**- Remuneration ba
