Digital Marketer
Salary: $1800
Recognized multinational company located in Barrio Don Bosco, requires a Digital Marketing Marketer – Network Specialist, with extensive experience in this area, and super committed to their work responsibilities, who must have a highly fluent English at the conversational and written level, and preferably from the San José Area.
DESCRIPTION OF FUNCTIONS1 CONTENT CREATION AND MANAGEMENT: • Develop and implement a social media content strategy aligned with the brand’s marketing goals • Create, curate, and manage engaging content (text, images, videos, etc.) for all social media platforms.• Plan and execute social media campaigns, including promotions, contests, and sponsored ads.
2 COMMUNITY ENGAGEMENT:• Respond to comments, messages, and mentions promptly and professionally. • Foster positive engagement and build relationships with followers. • Monitor and manage the brand’s online reputation.
3 STRATEGY DEVELOPMENT:• Stay up-to-date with current social media trends, tools, and technologies.• Conduct competitive analysis and research to identify opportunities for growth.• Develop and implement social media strategies to increase brand awareness, engagement, and conversions.
4 ANALYTICS AND REPORTING:• Track, analyze, and report on social media performance using analytics tools.• Use data insights to refine and optimize social media strategies.• Prepare regular reports on social media metrics, ROI, and campaign performance. 5 COLLABORATION:• Work closely with the marketing team to ensure consistent brand messaging.• Collaborate with designers, content creators, and other team members to produce high-quality content.• Coordinate with influencers and brand ambassadors for partnerships and collaborations.
6 BRAND ADVOCACY:• Act as the brand’s voice and advocate across all social media channels.• Maintain a positive and consistent brand image and tone.• Address any issues or crises that arise on social media promptly and effectively.
7 ADHERENCE TO GUIDELINES:• Ensure all social media activities comply with brand guidelines and industry regulations.• Stay informed about changes in social media policies and ensure compliance.
8 DESIRED QUALITIES• Creativity: Ability to think outside the box and develop original ideas.• Adaptability: Flexibility to adapt to changing trends and platform updates.• Attention to Detail: Precision in content creation and scheduling.• Passion for Social Media: Genuine interest in social media platforms and their impact on brand marketing.• Problem-Solving Skills: Ability to handle unexpected challenges and crises effectively.
ACADEMIC BACKGROUND• Bachelor's or Bachelor's Degree in Digital Markentig • Intermediate English • Knowledge of Excel, (essential) ESSENTIAL REQUIREMENTS: • 5 years of experience as a Digital Marketer• Resident of downtown Santa Jose or a place adjacent to Paseo Colón • In-depth knowledge of social networks.• Metaplatform (Facebook, Instagram, WhatsApp)• Linkedin, Canva Pro, MailChimp and GPT 4.0
Hours: Monday to Friday from 08:00am to 05:00pm
